This is the third time we have tried to summarize the big numbers demonstrating 2nd screens progress in the marketplace--the first time was just before CES in January of this year, and the second time was in March of this year. Well the market is not standing still and as our 2nd Screen Summit is about to kickoff in New York City, here is a recap of the activity over the past few months:
Wednesday, June 27, 2012
Thursday, June 21, 2012
Over the last 9 months, I have been reviewing second screen apps from all walks of life in this blog--apps for specific TV series or film titles, apps from cable/telco/satellite operators, apps from broadcast networks, sports league apps, major event apps, and of course apps built by "third parties" designed to cover multiple networks, titles, TV series, events, and sports. The last time I did a feature summary of the major apps out there was shortly after CES. Most of the apps have improved there feature set since then and as a background to the 2nd Screen Summit next week in NYC, I thought it would be a good time to review them again.
Tuesday, June 19, 2012
The last time we published an app summary was just before the CES show this year in early January and then again leading up to our 2nd Screen Summit in LA in mid-Febraury. While the nascent 2nd screen app market segment has been exploding with new apps for shows, network channels, movies, major events, and sports all over the place, 3rd party apps have been quietly improving themselves and trying to find their way into more consumer living rooms. As we prepare for another Second Screen Summit on June 27th in NYC, we should pause and review the progress those 3rd party apps have been making.