Thursday, January 5, 2012

My Review of BravoNow as a SecondScreen Experience

Upon launching the app, you are greeted with a rotating featured show screen (better than an account registration page).




Clicking into the show level detail gives you access to a Twitter and Comment feed and access to some video clips. The UI seems to be designed for interactivity during a live broadcast, so some of the functionality will not be available during reruns.




Once you click into a video, you are able to share a clip on your social networks or email, which is an interesting feature. Surprisingly, there is review of the cast, related photos, etc. And while there is no grid guide, there is also no integration of other sources of content.




Simple. No control of the first screen. Social. A decent effort at Twitter and comment integration, with an interesting clip sharing feature. Medium. Seamless. No integration of other sources of content. Stimulating. No real integration of fan-level ancillary content. None. Discovery. No Discovery features beyond the home screen splash. None.

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